Target small, independent needlework and hobby stores. Include detailed information in your business plan about how you plan to market your designs to the stores you project selling to. Based on how many cross stitch designs you plan to sell, determine how many you need to sell and how many stores do you need to sell them to, so you break even. Figure out your expenses and what you need to earn to break even. Use this plan to approach banks and small-business incubators in your community. Step 6.ĭraw up a formal business plan that discusses your plan to start a cross stitch design company. Do not try to sell them –– just show them what you have, get their input regarding any changes they suggest and gauge possible buyer interest. Return to the cross stitch and hobby stores with completed designs and stitched models. Estimate how much you want to sell the design for. Estimate how much fabric and embroidery floss a stitcher would need and how much this would cost. Write down any errors in the instructions and correct them on the computer. Incorporate colors and symbols that stitchers can use as they stitch your designs, then stitch a model with your design. Step 4.ĭevelop some of your best cross stitch designs using a computerized design program. If you get positive feedback, find out exactly what kinds of cross stitch designs they are looking for, so you can make plans to fill their needs. Find out how many stores are operating, what they sell and if they are interested in carrying more cross stitch design stock. Research needlework and hobby stores in your area.
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